Head of Marketing, Communications & CSR Marketing, Communications & CSR Division
Bank Audi
Heba is currently heading the marketing and communications division at Bank Audi Egypt. Some of her responsibilities include: managing the marketing & communication budget & forecasting plan 5-10 years, managing both internal & external marketing communication with innovative ATL & BTL campaigns & activities and ensuring one corporate identity for the Bank that is consistent with regional identity.
Before joining Bank Audi, she was Senior Consultant at IQ Management Consultancy, Lecturer and the American University of Cairo and Head of Marketing at Olympic Group.
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